A non-profit industry association / alliance, that represents Singapore’s fitness and wellness industry and champions the incredible value it offers to the culture, community, health and wellbeing of Singapore.
AN OPPORTUNITY TO HELP MILLIONS OF PEOPLE
As an industry….
- Demand for fitness services and products (physical and digital) is growing exponentially and will continue to do so
- COVID-19 has highlighted the huge importance that fitness and wellbeing now play in the global health continuum
- It is now widely recognised that through collaboration and knowledge sharing we can become better, stronger and more profitable
- We must attract new investment to continue to create and build out world-class brands, services and teams
- We need a unified voice to speak with government and ensure we have a seat at the table in policy shaping
- Have an incredible opportunity in the years to come to work together to make more people happier and healthier
OUR MISSION
To proudly represent Singapore’s fitness industry and be a unified voice to government, media and the public
To provide an access point for members to other businesses
To provide key national data/intelligence on business and consumers trends in Singapore’s fitness industry
To support the commercial interests of Singapore’s fitness industry, nationally and internationally
OUR Values
- Community
- Integrity
- Trust
- Diversity
- Leadership
Our Members
Scarlet
OUR MEMBERS
01
Gyms & Studios
02
Health Clubs, Recreation Clubs, Leisure Centres & Sports Clubs
03
Hotels & Resorts
04
Equipment Manufacturers, Suppliers & Distributors
05
Technology Companies & Solution Providers
06
Consultancy, Advisory & Investment Firms
Dear Singapore….
Why Join the SFA as a Member
OUR MEMBERSHIP FEES AND BENEFITS
Benefits
- Access to a bi-monthly Zoom call that includes updates on Singapore industry updates and a Q&A with a leading industry or government executive
- Access to private WhatsApp group connecting all SG business owners
- Inclusion in bi-monthly surveys about Singapore business/consumer trends
- Access to survey results
- Access to database of Singapore business owners
- Access to ondemand media library, including various international resources and webinars
- Invitation to future member-only in-person networking functions
- Branding and profiling on association website (company logo, hyperlink and contact details)
- We will not create products, certifications or services to sell to members/industry but members have access to product discounts offered to association (events, products, insurance, tech, subscriptions)
Fees
For Single Site Operators:
For Multi-Site Operators:
For Non-Operator Businesses (Local):
For Non-Operator Businesses (IntERNATIONAL):
COMMITTEE & ADVISORY BOARD
President
Sean Tan
Director, TRUE GROUP
Vice President
Anil Chugani
Managing Director, Singapore, FITNESS FIRST
Secretary
Ross Campbell
Founder and CEO, FIT SUMMIT
Committee Member
Adrian Wee
Managing Director, F1 RECREATION
Committee Member
Andrea Bell
Chief Support Officer, ANYTIME FITNESS ASIA
Committee Member
Chris Richards
Managing Director, Middle East and APAC, ULTIMATE PERFORMANCE
Committee Member
Peter Thew
Co-Founder and Director, YOGA MOVEMENT
Committee Member
Sam Canavan
Managing Director, APAC, CLASSPASS
Committee Member
Valencia Yip
Senior Manager, ACTIVE LIFE
Committee Member
Anthony Tottman
Former Managing Director, FITNESS FIRST SE ASIA
For more details contact